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Posted on: Jan 29, 2008

Energy Quest:
Aftershock Sugar-Free

WORDS BY: Dan Amrich & Corey Cohen

“Energy drink” used to mean “coffee.” Now it’s a euphemism for “high-caffeine soft drink brimming with various types of sugars, weird ingredients like taurine and guarana, and occasionally, a few useful vitamins.” Every so often, Dan (the Connoisseur) and Corey (the Junkie) will hold an informal, simultaneous taste-test in their search for the perfect power beverage — it’s their Energy Quest. It’s not scientific, but it is honest. And it might be extreeeeeeeeeeme.

Aftershock Sugar-Free
8.5-ounce can
http://www.aftershockenergy.com
 

Dan “The Connoisseur” Amrich

Describe the flavor: Like sugar-free Red Bull. Seriously ― it’s a darn close clone, and I don’t know that I’d be able to tell the difference in a never-see-the-can snifter showdown. That said, there’s a strong diet aftertaste and…a pre-aftertaste? I guess that’s just the “taste.”
 
Irritability (stomach): None.
 
Irritability (personality): None.
 
“The Jitters”: Not enough.
 
Focus & alertness: I was yawning within an hour. No energy drink should be that weak!
 
Negative impact on co-workers: Nobody cared.
 
Stank breath: Minor.
 
Packaging sex appeal: Light blue and silver with a Richter-scale motif? Kinda cool, actually. And there’s no mistaking this with other things on the market…except, um, sugar-free Red Bull, which also comes in a light blue and silver can.
 
How hard did you crash?: You can’t crash if you never fly.
 
Other comments: Just one problem: I don’t like sugar-free Red Bull. Didn’t like the taste, didn’t like the lack of effect…cool name, but that’s about it. It was wet, so it was more refreshing than sand.
 
The Verdict:  2.5 (out of 10)

 

Corey “The Junkie” Cohen

Describe the flavor: I’m with Dan ― Aftershock Sugar-Free tastes almost exactly like Red Bull Sugarfree: nicely tart (like regular Red Bull), but mixed with the numb flavorlessness that diet drinks often have. It’s not bad, but it’s pretty bland.

Irritability (stomach): None.
 
Irritability (personality): Nope.
 
“The Jitters”: None, although I do feel a faint tingling in my shoulders. Weird.
 
Focus & alertness: If I wanted a buzz this weak, I’d order a half-caff coffee at Starbucks and sip it like it scared me. I think Aftershock made me feel slightly more awake for a grand total of about 15 minutes (hey, one per calorie!). Maybe a serving is supposed to be three cans?

Negative impact on co-workers: Sleepy Corey = Grouchy Corey = negative impact on co-workers. This drink won’t do my career any favors.

Stank breath: A little. Nothing earth-shaking.
 
Packaging sex appeal: I do like the blue/grey colors and the Richter-scale imagery. And the “With B Vitamins” blurb grabs my attention.
 
How hard did you crash?: I barely noticed the buzz, so how could I miss it when it’s gone?
 
Other comments: So, it tastes decent and has almost no kick. Would you buy it? Didn’t think so. I’m not saying every energy drink should be a NOS-level caffeine-quake (because that’d be dangerous), but Aftershock is well-named in the worst way: it’s a tiny little ripple in the wake of bigger, better, stronger choices like Full Throttle, Monster, and even Red Bull.
 
The Verdict:  3.0 (out of 10)

COMMENTS:

Aftershock was really a gross drink... play blackjack play blackjack online play roulette play craps play slots play poker play casino games play bingo play cell phone casino games play mobile casino games make money online

they cant replace surgar with more caffine pure caffine as i remember was the nastyest gag me with a ...tree shit ud ever tast that just load the stuff with splenda ( which im not guessing thats acutally what they use) and thats the reason energy drinks even have alot of surgar is o cover up the beond shitty tast of caffeine ..........if u get a chance to tast caffine , inside of a pill or anywere elce u'll find im right............, Joe

The only Aftershock I know about comes in a cinnamon flavor.

No, I meant lack of effect by Aftershock itself. Bawls does the same trick with their sugar-free, replacing the sweet stuff with caffeine, and I'm not surprised to hear Red Bull does the same. But whether Aftershock was doing the same trick or not, I don't know -- but I barely got a charge out of it (and I still get charges out of other energy drinks, so it's not just me building up a tolerance).

Um Dan, when you said "lack of effect" were you referring to sugar-free Red Bull? Cause the sugar they dont put in is pretty much replaced by more caffeine...

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